Trending Takeover

Trending Takeover is a premium placement that puts your brand at the top of the Popular feed and the Search results surface for a day.

You buy it through a rep for a single day of ownership. It places a large unit at the top of the trending feed and pins your brand above the Search tab, so anyone browsing what is trending or running a search sees you first, sold at a fixed daily rate with one advertiser per day.

A streaming service with a finale airing Friday books Trending Takeover for that day, so the show sits atop Popular and above search results while people are already talking about it.

You own the placement, not the conversation. Buyers expect the buy to control sentiment; Redditors still comment freely, and a tone-deaf takeover gets picked apart in its own thread.

Buy the slot, earn the reception.