Collection Ad

A collection ad shows one large hero image above a row of smaller product thumbnails, each linking where you choose.

You pick a hero visual and a strip of thumbnails beneath it, up to six products in a single unit, and each thumbnail can point to its own landing page. Everything shows at once, so the viewer sees the range without swiping.

Say you sell running gear. The hero shows the shoe, and five thumbnails show socks, shorts, a watch, a cap, and a bag, each linking to its own page. Ads Manager reports the clicks per thumbnail, so open that breakdown and read which product people actually reached for.

The hero does the heavy lifting. Most people never look past the big image, so a weak hero wastes the whole unit no matter how good the thumbnails are. The row below rescues nothing.

One strong hero beats six average ones.